I am going to explain the scope and importance of a mass communication degree in Pakistan.
I am going to give details about the professions, subjects, courses, jobs, salary structure, and admissions for mass communication study students.
So, read this post completely so that you can get the deepest knowledge about the profession.
Scope of mass communication in Pakistan
Now we will discuss here the scope of mass communication by discussing various factors that may develop the scope of a particular subject.
The following concepts have been explained in this article:
1. The definition and introduction to mass communication
2. Jobs for mass communication students in Pakistan
3. Salary structure for mass communication jobs
4. Mass communication subjects
5. Universities offering mass communication courses
6. Mass communication admissions and eligibility
7. General information
So now let us start the discussion.
You should also read:
1. Career guidance for Arts students
2. Career guidance for Computer Science students
1. Introduction of Mass communication degree and course
Mass communication is a professional degree program offered in top universities in Pakistan. The students of mass communication study media-related courses for two years (or 4 semesters).
This degree gives the students knowledge and understanding of communication techniques and skills at a mass level.
So, mass communication has vast subject matter related to media broadcasting and journalism.
The students of mass communication often start their careers as a journalist, reporters, newscasters, and assistant producers.
They can also join other entry-level positions in media houses and TV channels.
The other terms related to mass communication are media studies, journalism, mass com, communication studies, etc.
2. Job fields for Mass communication in Pakistan
The students with a degree in mass communication work in media and publishing-related fields.
The following organizations, businesses, and departments will offer a job to mass communication students.
- TV channels
- Newspapers
- News websites
- Media houses
- Radio stations
- Media agencies
- Publicity and marketing companies
- Pak Army
- Ministery of Public communication Pakistan
- NGOs
So, as you can see there are many organizations, businesses, and departments which have positions for mass communication students.
2. Jobs and careers for Mass Communication students
The following posts are offered to the mass communication degree holder in various departments:
1. Newscaster
The students of mass communication are employed as newscasters in radio stations, TV channels, Web TVs, and other media that broadcast live news.
2. Reporters
Many students are working as news reporters and various categories of reporters like crime reporters, sports reporters, health reporters, education reporters, etc.
The main function of reporters is to collect information about an event or news and report it to his/her TV or radio station etc.
3. Journalists
Usually, the students of Mass communication join the mass media as a journalist. The journalist is a broad term and it includes all types of journalists.
It an be broadcast journalists, newspaper journalists, magazine journalists, online journalists, education journalists, etc.
4. TV Anchor or Host
A TV anchor or host is a good position at a TV station. These people get the highest salary and prestige. However, not all candidates are directly appointed as anchors or hosts.
You have to spend some years as a journalist or reporter or newscaster.
You have to write your own column in any good-reputed daily in Pakistan.
You must possess the following skills to become an Anchor in Pakistan:
- Good communication
- experience in political journalism
- Good looking personality
- Good voice
- Handy knowledge of current affairs and general knowledge
- An investigative approach to issues
- Research skills
The people who become TV anchors are usually columnists, Authors, poets, models, actors, radio broadcasters.
Only a fraction of TV anchors come through references, family relations, and business linkages.
5. Assistant producer or Producer
Having a degree of BS or MA level in mass communication opens the opportunity to become a producer.
Fresh students with a mass communication degree can enter mass media as assistant producers.
The assistant producers usually do video editing, image editing, video capturing, audio recording, etc.
6. Other Jobs for Mass communication students
Mass communication students are running their own media houses, ads companies, marketing companies, modeling companies, web TVs, Radio channels etc.
So, there are many opportunities of jobs and own businesses for Mass communication students.
3. Salary structure for Mass Communication Jobs
The salary in mass media depends upon the nature of the job and the position one is working on.
So, different salary packages are offered by different media houses. A TV anchor usually gets between 3 - 10 lack per month.
So, it all depends upon your job and experience. An entry-level job for mass communication students offers minimum of 30,000 rupees per month.
The salary of various posts in a media production house may have the following minimum and maximum range depending upon the TV channels and the earning of the house.
- New reporter: 30,000 - 50, 000
- Newscaster: 20,000 - 30, 000
- Media designer: 30,000 - 50, 000
- Graphics designer and illustrator: 40, 000 - 50, 000
- Talk Show Host: 200, 000 - 1, 000, 000
- Cameraman: 30, 000 - 40, 000
- Technician: 30, 000 - 40, 000
- Screenwriter/script writer: 30, 000 - 50, 000
These salaries may vary from channel to channel and experience-based.
4. Subjects taught to Mass Communication students
The following subjects are taught to mass communication students at BS and Master level:
- Mass communication - basic concepts
- Theories of communication
- Social Research
- Media management
- Marketing
- online journalism
- Media report writing
- feature, column, and editorial writing
- Media ethics and laws
- Cyber laws
- specialized journalism
- History of mass media
- Modern techniques in Mass media
- organizational behavior
- Social statistics
- Video capturing, editing and broadcasting
- Interview and video survey skills
There are many other courses that are taught to the students of Mass Communication in Pakistan.
See: Scope of M.Com degree value in Pakistan
5. Universities offering mass communication degree
The following universities in Pakistan offer a mass communication degree program:
- Punjab University Lahore
- GC University Lahore
- GC University Faisalabad
- Lahore college for women University
- Virtual University of Pakistan Lahore
- University of Sargodha
- University of Gujrat
- Allama Iqbal Open University
- NUST Islamabad
- NUML Islamabad
- Riphah University Islamabad
- FC College University Lahore
- LGU Lahore
- Balochistan University
- Karachi University Karachi
- Sindh University Jamshoro
- Gomal University DI Khan
- Peshawar University Peshawar
There are other universities too which offer this course under the licensing of any top university.
6. Mass Communication admission and eligibility
As I have earlier discussed, the admissions in Mass communication degree are offered in various universities both at the BS level and the Master level.
You should also read the following posts:
- Best subject combination for BA with scope
- career counseling for BA students
Different universities have their own criteria and different merit procedures.
But generally, the following eligibility criteria are observed for admission in mass communication.
- FA with journalism for admission in BA honor in Mass communication program
- BA with journalism for admission in Master level mass communication program
- At least 1st division in Matric, FA and BA
- Passing entry test conducted by the University
- Interview marks
Now I think we should move to further details about the scope of mass communication in Pakistan. I am going to express my own views and thoughts about the scope and worth of a mass communication degree in Pakistan.
Conclusion
There is a lot of scope and worth of mass communication degree in Pakistan.
There are a lot of opportunities to set a decent career in media and production. You can start your own business too.
You must be motivated, have good communication skills, and good-looking personality if you want to join the media and production field. You can open your own web TV.
The importance of mass communication degree is increasing day by day.
You should get admission in a good university and fully focus on your degree and learn and practice new skills that will help you in practical life.
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